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UK Regulation (EC) No 261/2004 (UK261)

Complain to Virgin Atlantic about a cancelled flight

They cancelled. They’re hoping you’ll take a voucher and quietly disappear. Here is the regulation that says otherwise, plus a letter you can send today.

The law on your side

UK Regulation (EC) No 261/2004 (UK261)

UK261, Articles 5, 7 & 8

  • If notified less than 14 days before departure, you are owed both a refund (or re-routing) and fixed compensation.
  • Compensation can be reduced by 50% if re-routing arrives within set time windows of the original arrival.
  • Extraordinary circumstances (severe weather, ATC strikes, security risks) can defeat compensation - crew shortages and routine technical faults usually do not.
  • Refunds must be paid within 7 days of the request, in the original form of payment.

What you are owed

SituationRemedy
Short flights up to 1,500 km£220
Medium 1,500-3,500 km (and intra-EU/UK over 1,500 km)£350
Long over 3,500 km£520
Refund of unused ticketWithin 7 days, original payment method

Source: UK261, Articles 5, 7 & 8. Figures are the published statutory amounts at the time of writing.

Copy-paste letter template

Replace anything in [SQUARE_BRACKETS] with your details. Keep the tone factual - the citations do the heavy lifting.

Dear Virgin Atlantic Customer Relations,

I am writing about flight [FLIGHT_NUMBER] from [DEPARTURE] to [ARRIVAL] on [DATE], booking reference [BOOKING_REF]. The flight was cancelled and the cancellation was notified to me on [NOTIFY_DATE], which is [DAYS] day(s) before departure.

Under UK Regulation (EC) No 261/2004, Article 5 and Article 7, I am entitled to a full refund of the fare or re-routing, and to fixed compensation unless the airline can demonstrate the cancellation was caused by extraordinary circumstances which could not have been avoided even if all reasonable measures had been taken.

Based on the flight distance of [DISTANCE_KM] km, the applicable compensation amount is £[AMOUNT].

I require:
1. A full refund of £[FARE] for the unused ticket, paid to the original payment method.
2. Fixed compensation of £[AMOUNT] under Article 7.
3. Reimbursement of any additional expenses caused by the cancellation, supported by the receipts attached.

Please respond within 14 days. If this is not resolved within 8 weeks, I will refer the complaint to [ADR_SCHEME] (the airline's approved alternative dispute resolution provider) and may then issue a claim through Money Claim Online.

Yours faithfully,
[FULL_NAME]
[ADDRESS]
[EMAIL]
[PHONE]

If they ignore the first letter

  1. 1

    Write to the airline

    Send a written complaint citing UK261 Articles 5 and 7 with your booking reference and the date and time of cancellation notice.

    Allow 14 days for a response

  2. 2

    Wait the 8-week window

    If unresolved, you can escalate to the airline’s ADR scheme after 8 weeks or a deadlock letter, whichever comes first.

    8 weeks

  3. 3

    Refer to ADR (CEDR or AviationADR)

    ADR is free to consumers and binding on the airline. Submit your complaint with all correspondence and receipts.

  4. 4

    Money Claim Online

    If you’d rather not use ADR, you can issue a small claim through Money Claim Online for amounts up to £10,000. UK261 claims can be brought up to 6 years after the event in England and Wales.

Final stop: CEDR or AviationADR (the airline’s approved ADR scheme).

Quick answers

Do I get compensation if the airline cancelled because of weather?

No. Under UK261 Article 5(3), compensation is not owed where the airline can show the cancellation was caused by extraordinary circumstances - severe weather, ATC strikes, security risks. The airline still has to refund or re-route you, and provide care under Article 9.

How quickly does a refund have to be paid?

Within 7 days of the request, paid to the original payment method (UK261 Article 8). A voucher is only valid if you accept it in writing.

How long do I have to claim?

Up to 6 years after the cancelled flight in England and Wales (5 years in Scotland), as long as the carrier was operating from the UK or to the UK on a UK or EU airline.

Can the airline force me to take a voucher?

No. Article 8 gives you a choice between a refund in full and re-routing. You can decline a voucher and demand cash to the original card.

How do I complain to Virgin Atlantic?

Put your complaint in writing to complaints@fly.virgin.com with "Formal complaint" in the subject line. Include your account or reference number, what went wrong, and the outcome you want (a refund, repair, or compensation). Keep everything in writing so you have a paper trail. If Virgin Atlantic hasn't sorted it within 8 weeks, you can escalate free to the an approved aviation ADR scheme (AviationADR or CEDR).

What is Virgin Atlantic's complaints email address?

Send complaints to complaints@fly.virgin.com. Put "Formal complaint" in the subject line, include your account or booking reference, and state the outcome you want. Keeping it in writing creates the paper trail you'll need if you escalate later.

Which ombudsman handles Virgin Atlantic complaints?

Virgin Atlantic complaints can be escalated to the an approved aviation ADR scheme (AviationADR or CEDR), free of charge, after 8 weeks or a deadlock letter. Complain to Virgin Atlantic directly first: the ombudsman only takes your case once the company has had a chance to fix it, and its decision is binding on Virgin Atlantic.

Can I complain to CAA about Virgin Atlantic?

Not for an individual dispute: the CAA regulates the industry but doesn't resolve personal complaints. Your route is to complain to Virgin Atlantic in writing, then escalate to the an approved aviation ADR scheme (AviationADR or CEDR) for a free, binding decision. You can still report Virgin Atlantic to the CAA to flag systemic problems.

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Disclaimer: NoReply is an independent consumer advocacy platform. We are not affiliated with, endorsed by, or connected to Virgin Atlantic. This page summarises UK Regulation (EC) No 261/2004 (UK261) (UK261, Articles 5, 7 & 8) for general guidance and is not legal advice. Always check the current statutory text before acting.