Complain to Apple
Technology company - complaints about repair costs, planned obsolescence, and warranty disputes
TechContact emails
customer_service@apple.com
Customer Service
executiverelations@apple.com
Complaints
Common Apple complaints
Faulty Device
Phone, laptop, or device has hardware or software defects
Repair or Replacement Refused
Manufacturer refusing to repair under warranty
Software Problem
Update caused problems or software not working as described
Account or Subscription Issue
Account locked, data access problems, or subscription disputes
Know your exact situation?
Step-by-step guides for the most common Apple disputes - the law that applies, deadlines, and a template letter for each.
Laws that protect you
Consumer Rights Act 2015
Electronic products must be of satisfactory quality, fit for purpose, and as described. Digital content must work properly.
Consumer Contracts Regulations 2013
14-day cooling-off period for online purchases.
Tips for Apple complaints
- Your rights are with the retailer, not the manufacturer - complain to where you bought it
- Products must last a reasonable time - even after the manufacturer’s warranty expires
- Keep proof of purchase and any correspondence about faults
- Get an independent assessment if the retailer disputes the fault
- If a software update breaks your device, you may have a claim under digital content rights
If Apple doesn't respond
- 1
Retailer First
Allow 14 daysContact the retailer where you purchased the product - they’re legally responsible
- 2
Manufacturer
Contact the manufacturer’s support team, especially for warranty claims
- 3
Section 75 / Chargeback
If paid by credit card (£100+), contact your card provider
- 4
Contact emails
customer_service@apple.com
Customer Service
executiverelations@apple.com
Complaints
Expected response time
14 days
Tech companies should respond within 14 days. Manufacturer warranty claims may take longer depending on the process.
Ready to fight back?
Create a professional, legally-backed complaint in minutes.
Start my Apple complaintFree to start • No credit card required
Frequently asked questions
Tools & guides for your Apple complaint
Free calculators and explainers that strengthen the case you make to Apple.
- Class action claims trackerFree money you’re probably owed.
- Warranty expiry checkerThink it’s expired? Think again.
- GDPR data request generatorMake them tell you what they know.
- Consumer rights checkerFind the laws that back you up.
- Ombudsman finderBeing ignored? Here’s who to escalate to.
- Response deadline trackerTrack if a company exceeded their response time.
- 6 ways to get your money back when a company refuses a refundA refusal isn’t the end. Six free routes to your money - Consumer Rights Act letters, chargeback, Section 75, ombudsmen, small claims - and when to use each.
- Evri Lost Your Parcel (Again): Your Complete Delivery RightsYour contract is with the retailer, not the courier. If your parcel is lost, damaged, or left in a hedge, the retailer owes you the refund. Here’s exactly what to do.
- Gym contract gone wrong: how to escape and claim a refundOnline sign-up, 14-day cooling-off. Hidden in a 12-month minimum term? Section 62 of the Consumer Rights Act treats unfair lock-ins as unenforceable. Plus the change-of-circumstances escape route.
- Currys won’t accept a return after 30 days - your CRA 2015 rightsThe retailer says you’re outside the 30-day window. The Consumer Rights Act 2015 says they’re on the hook for up to six years - and the burden of proof is on them for the first six months.
Not sure what the law actually entitles you to? Start with our UK consumer rights guide - refunds, faulty goods, and how to enforce your rights under the Consumer Rights Act 2015.
Ready to get results?
Read your Apple letter first, with the law that applies to it. No account until you want to keep the draft and track what they do next.
Free to draft • The letter is yours either way
Work at Apple? Reply to complaints here.
Don't let Apple ignore you
A letter that cites the law, sets a deadline, and says what happens when it passes.
Create my Apple complaintDisclaimer: NoReply is an independent consumer advocacy platform. We are not affiliated with, endorsed by, or connected to Apple or any of the companies listed on this site. Contact information is sourced from publicly available company websites. This page is for informational purposes only and does not constitute legal advice.
Last reviewed: by NoReply Editorial